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About

Giving businesses clarity over tax, tactics & tech to increase profits, master finances & make better financial decisions.

An Introduction to my Journey

I am the founder and CEO of Crisp Accountancy, an accountancy firm that works with a range of businesses from Solopreneurs to Scale Up in a variety of different sectors.

I've had the pleasure of working with businesses across a range of sectors but have a specialist knowledge of and passion for technology, SaaS & E-commerce.

Through my work as a Fractional CFO, I help businesses to fine-tune original ideas & launch from day 1, raise seven figures and exit for eight figures and this motivates me every day. 

I am on a mission to improve the financial understanding of business owners and believe that financial knowledge should be accessible to all. I work closely with businesses to increase their profits and equip them with the necessary skills to master their finances and make better informed financial decisions.

Luke Desmond Your Fractional CFO

Having a CFO on your team will give you an expert who can help you make sound financial decisions, manage risks, identify opportunities, and ultimately grow your business.

I am proud to work closely with a deliberately small group of clients as their CFO, alongside my team.

The services you need from your CFO will differ for each business and change as your business grows. View my brochure to view the typical areas that I work on with clients.

Testimonials

Luke is not only highly skilled and knowledgeable in finance, but also a great communicator, who makes complex financial concepts easy to understand. We highly recommend Luke to any business looking to improve their financial performance and grow.

Jeannie McGillivray, Remote New Media

We have been working with Luke as our fractional CFO for over a year now, and the impact he has had on our business has been tremendous. As our business grew rapidly, Luke helped us to build key management information that has been essential for making informed decisions and feeding back to investors.

Ben Reed, Diamond Whites

Tax, Tech & Tactics

Gain valuable insights into the small business landscape through an expert financial lens, as we explore the intricate intersections of taxation, technology, and strategic approaches to help entrepreneurs thrive.